Med Spa, Aesthetics & Wellness work
Engagements and capability models in med spa, aesthetics & wellness. Each entry sets out the situation we found, what we diagnosed, the system we built and how it was sequenced.
Service
Proof type
3 entries
A first-party consultation ledger, because the aesthetics industry doesn't publish one
There's no credible published figure for what a med spa consultation costs to generate, and none for how many consultations become treatments. This is the ledger we build instead: a non-clinical record that produces both numbers from the practice's own funnel inside a single quarter.
ReportingCRMBooking IntakeCapability ModelA modelled capability, not a client account. Figures illustrate what the model produces and are labelled as modelled wherever they appear.Med Spa, Aesthetics & WellnessA $1.4M average practice, $39.25 leads, and no published number for what a consultation costs
The aesthetics industry publishes its revenue and its size in detail and its funnel not at all. This model uses the benchmarks that exist for the top of the funnel, says plainly where the published record stops, and instruments the rest first-party.
Paid SearchPaid SocialLanding PagesCapability ModelA modelled capability, not a client account. Figures illustrate what the model produces and are labelled as modelled wherever they appear.Med Spa, Aesthetics & WellnessInjectables are the #1 and #2 minimally invasive treatments — which makes retreatment interval the business
Neuromodulator injections account for half of minimally invasive treatment volume and hyaluronic acid fillers for another thirty per cent. Treatments with a natural retreatment cadence make a med spa a recurring-revenue business that mostly does not report itself as one. The model builds around the interval.
Email MarketingCRMReporting